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Hospitality Consulting
The principal and associates of Bachran &
Associates have been involved in a wide range of tourism, hospitality,
retail and real estate related projects through out China, Malaysia
and the Asia Pacific region for owners, developers, operators and
investors.
The product knowledge and experience includes
hotels, resorts, service apartments, retail products and components,
food service, commercial, master planned mixed- use development
and other related fields. The services offered include but are not
necessarily limited to the following:
• Strategic advice and planning for owners,
investors, developers, operators, and other agencies;
• Conceptual Planning & design review;
• Facilities planning & concept review;
• Development management overview;
• Project & construction Management overview;
• Management/franchise agreement review;
• Contract negotiation;
• Market position studies;
• Operations review; and
• Hospitality support services
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Real Estate Development Consulting
Conduct studies for facilities concept development,
administrate competitive market position studies and market and
financial feasibility and other related analysis for mixed-use and
other real estate development in the following fields:
• Highest and best land use studies;
• Financial modeling;
• Review of franchise and management agreements;
• Site selection analysis;
• Market support analysis;
• Development and facilities planning and definition of product
and facility requirements;
• Financial analysis and;
• Operational reviews
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Strategic Market Planning
Marketing action planning to define goals, strategies
and tactics in relation to:
• Economics and demographics analysis;
• Promotional activities;
• Market positioning studies and;
• Other destination competition
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Investment Advisory
Assist in the identification of target investment
and the best combination for the investment based on the profile
of the investors. Some of the services include:
• Deal initiation and review;
• Negotiation Assistance
• Preliminary due diligence
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Tourism/Hospitality strategy Review & Resource Analysis
Coordinated tourism planning and promotional programs
among neighboring areas can be highly effective in attracting both
the traveler and the travel trade and therefore visitor destinations
located far from major market sources, or those areas that face
strong competition from nearby locations often find that multi-destination
planning can be highly successful. Visitor arrivals increase, while
tour costs decrease as both airlines and tour operators alike respond
to the cooperative marketing strategies among otherwise competing
destinations in the geographic location. Bachran & Associates
has the ability to assist both the private and public sectors in
creating effective tourism and development programs.
Assessment of resources of a tourism destination
location which creates a viable visitor market including:
• Potential visitor market sources;
• Human resource availability;
• Manpower needs and training programs and coordination;
• Food, beverage and entertainment profiles and facilities;
• Hotels, resorts and other accommodation;
• Scenic and other physical attractions;
• Cultural and man-made attractions;
• Infrastructure and availability and facilities planning;
• Hospitality product potential;
• Meetings and convention facilities and;
• Golf courses, marinas and other sport related facilities
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